I regularly team up with marketing and design agencies on branding and rebranding projects that need a strong verbal identity as well as a visual identity. This can be a full strategic messaging framework, positioning, tone of voice, or a blend to suit the client’s needs.

I partner regularly with Upshot Design on their projects, adding capacity and copywriting/messaging/positioning expertise to their team as and when it’s needed, and Founder/Creative Director Owen Jones and I complement each other’s skills well.

We recently worked together to collaborate on a white-label rebrand. The client was growing from a successful start-up into a maturing, established name in their industry. They had the visuals down, but needed to develop a strategic messaging framework to go alongside.

The final product was received very positively by the client, and Owen at Upshot Design had this to say about working with me:

“Liv recently worked with us at Upshot on a strategic rebrand project and made my life so much easier (and more fun!) in the process. I have a deep appreciation of wordplay and language, and feel like the best branding revolves around these.

Having someone so talented, thoughtful and thorough to collaborate with gave the project and our process an extra level of depth and creativity, and left everyone on all sides thrilled with the outcome.”

Owen Jones, Upshot Design