Golden Wild: Verbal brand identity

March 20, 2024

Christine Cowin, Executive Producer and Founder of Golden Wild, first came to me with the seed of a very big idea.

She had secured funding to set up an executive production company to produce brand-funded documentaries that focused on highlighting the world’s biggest problems – socially and environmentally. And now she needed to create a website, launch the brand and tell the world.

Christine assembled an all-female creative team which included myself as copywriter along with a brand strategist and designer. I developed internal and external brand messaging, a brand manifesto, web copy and various other marketing collateral to support Christine in her mission and bring the website to life. I’ve also worked with Christine on refining copy and messaging for investor decks and funding bids.

She says:

“I’ve thoroughly enjoyed working with Olivia. She’s clearly got acres of well-earned experience but always listens and challenges usefully and constructively to get the right results. Best of all, I always got the sense she really cares about what she’s doing and who she’s doing it for.” – Christine Cowin, Founder & Executive Producer, Golden Wild

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