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Powerful brand language

Get the clarity you need to make waves and turn the tide.

SME UK Enterprise Awards logo

Brand copywriting enterprise of the year 2024

Full speed ahead.

Profound is a creative consultancy specialising in brand copywriting and strategy, brand voice and messaging, and quality control for the sectors that enrich and transform lives:

  • Education
  • Charities and Nonprofits
  • Fundraising and Philanthropy
  • Arts and Entertainment


We’re experts in defining and refining verbal identities that set your strategic direction, shape your positioning, and help you land your most important messages. We’ll give you the tools you need to articulate the spirit of your brand, what you do, and why it matters.

With this clarity comes the power to be…

Magnetic: Be a force that draws people in.

Magic: Be a unique catalyst for change.

Magnificent: Be a supreme brand that oozes quality.

Get in touch and let’s talk things through.

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Thinking

"10/10 – must use again – Olivia's in my A-list player book"

Rich Pawlyn - Managing Director, Emapsite

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Some of my brand copywriting clients...

Studiovine
MySunrise
Shopli logo
halpin
OHM@2x
Edworthymedia@2x
Fueld@2x
Modern Health Clinics logo
Gifted@2x
Unleash@2x
Evapo@2x
Working with Olivia Dunn has been a significant uplift for our content needs at Optix Solutions. After an extensive search and trial with over a dozen potential copywriters, we found Olivia, and we couldn't be more grateful. I highly recommend Olivia for any copywriting needs, knowing she will deliver excellence every time.”
Robert Stevens, Managing DirectorOptix Solutions
“Olivia produced a first-rate Case for Support for University College’s next major fundraising campaign. She was consultative, thorough, and creative. The output was a clear, well-articulated case that captured the essence of our campaign. I would recommend Olivia.”
Felice Nassar, Fellow and Director of Development, Communications and Alumni RelationsUniversity College Oxford (Univ)
"I’ve thoroughly enjoyed working with Olivia. She’s clearly got acres of well-earned experience but always listens and challenges usefully and constructively to get the right results. Best of all, I always got the sense she really cares about what she’s doing and who she’s doing it for."
Christine Cowin, Founder & Executive ProducerGolden Wild
"10/10 – must use again – she’s in my A-list Player book. We needed a sales-minded, clear thinker with great objectivity to make our message chime with the intent, in our tone of voice, and we needed it to pop. Olivia managed the personalities and bought focus, charm, and urgency – and she delivered us a great result."
Rich Pawlyn. MDEmapsite
Olivia is the 'Word Ninja' I have always been looking for. The End.
Charles WilliamsBy Charles
Liv is the best copywriter I have ever worked with. She's deeply intuitive and perceptive, has knowledge beyond her years, and possesses an innate ability to distill any collection of information into an abiding essence. And she does it with soul. If you get an opportunity to work with her, grab it with both hands.
Kim Whyte, FounderPawpear
"I have worked with Olivia on a project for Polyvine, and it has been invaluable. I constantly refer back to the document she created for us, and have used it to create an up-to-date brand bible, to use in-house and for our sales team. It has made me think about our tone of voice every single time I write for our brand, whether it's for social, the website, print ads...the value in knowing your brand inside out is huge, and I am very grateful we went through this process with Profound."
Annmarie Degregorio-Boyd, Marketing ManagerPolyvine
We have worked with Olivia on several projects and they have always been first class.
Jeff Keam, OwnerAsquith Labels
"The Profound team is efficient and clear in communication over email and when providing comments on our work. You turn things around in a short timeframe and I am grateful for your flexible approach and way of working, this all helps us immensely. I have also appreciated the questions from the team to help us clarify and distil style elements for our materials."
Rachael Magee, Head of Client ServicesHalpin
"Our tone of voice guide created by Profound perfectly reflects our brand personality. The workshop gave us a clear understanding of how we could best collaborate to achieve the desired outcome. We have developed a great partnership and are looking forward to working together on future projects."
Tainá StarkTainá Stark Beachwear
“Working with Olivia has been an absolute pleasure, everything is always made so straightforward. She takes the time to listen to her clients, shows a great level of communication and is one heck of a writer. Honestly cannot recommend Profound highly enough!”
Dominic Sharkey, Marketing ManagerOhm Brew
“The Profound team’s work consistently hits all the marks, delivering great uplifts in organic traffic against all our target keywords. Friendly and punctual, I would recommend them to anyone who’s planning on using content as part of their business growth strategy.”
Jon Kennard, Editorial Content ManagerUnleash
"Liv recently worked with us at Upshot on a strategic rebrand project and made my life so much easier (and more fun!) in the process. I have a deep appreciation of wordplay and language, and feel like the best branding revolves around these! Having someone so talented, thoughtful and thorough to collaborate with gave the project and our process an extra level of depth and creativity, and left everyone on all sides thrilled with the outcome."
Owen JonesFounder/Creative Director, Upshot
"The Profound team have been delivering weekly email newsletter content for Evapo. We have found them to be reliable and easy to work with. All pieces have been written to the brief, to a very high standard. We would absolutely recommend them"
EvapoEvapo
"The Profound team is excellent at writing in bulk quantities to a tight brief, and always deliver on time. We have come to rely on them and would highly recommend them for ongoing content requirements."
Russell Gregory, Director Fueld Media
“My agency Studiovine has been working with Profound for a few years and have got to know the team very well. Their work is always delivered on time, to budget and a delight to work with. A true partnership and would recommend any agency to work with them.”
Lee NathanStudiovine
"We needed a press release for an event we hosted and Liv at Profound Content did a fantastic job on a quick turnaround. The process was simple and Liv was very efficient, delivering brilliant copy that got us some great results and really helped us to publicise the event, ensuring it was a success."
Jenny Adjene, Chair of TrusteesGifted Women
“Cairney & Company has worked with Profound in several different capacities over the years. They have worked in partnership with us to deliver quality writing work to our clients, such as Cases for Support, as well as helping us review our content marketing as a company. Profound understands, and helps clients understand, what makes your company special and how to play to these strengths in your written work. Olivia is brilliant to work with; she is always efficient and full of innovative ideas that fit in with our brand.”
Karen Cairney, CEO & FounderCairney & Co
I've worked with Olivia twice now and both times she's been extremely professional, friendly, and efficient. She delivered two brilliant copywriting training sessions and also provided detailed and constructive feedback for our Blogging Team's blogs. It has been a pleasure to work with her!
Idil Demirdag, Digital Content AssociateMultiverse
"Olivia was very understanding of my needs and was super efficient in editing the copy of my website. I wasn't sure what exactly I needed but she was able to accurately reflect the message I was trying to deliver, in an accessible and understable way. I work in Medicine and sometimes forget that not everybody understands my jargon but Olivia did an amazing job at explaining my work, research and ethos in a way I could have never done. I will definitely use her services again, thank you!"
Dr Blandine French, Senior Research FellowUniversity of Nottingham

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