I’m a brand copywriter, strategist and consultant with over 20 years of marketing and writing experience. 

I set up Profound in late 2021, and as the business has grown, I’ve assembled a small, hand-picked team of associates to draw on for bigger, more complex projects. While great copywriting is foundational to what we offer, it’s the strategic thinking and creative conversations we facilitate that set us apart.

Check out some of my recent projects with brands like University College Oxford, Breast Cancer UK, Multiverse, Polyvine, Pawpear and Optix Solutions.

I spent the previous decade in-house at two management consultancies in the higher education, charity and nonprofit sectors. There, I led internal marketing and also worked with national brands on high-level and often multi-million-pound fundraising campaign communications.

Words run in my blood. My dad is a retired journalist and copywriter, my mum’s a retired teacher and an award-winning poet, two of my sisters run Siblinc – a successful fashion product description agency, and my other sister is a bilingual voiceover artist.

Also an accomplished fiddle player, I’m the author of ‘How to Market Your Music on a Budget‘ – available as an ebook or paperback via Amazon.

I’m a nature lover and forager, living on the banks of the River Tamar with my lovely husband, daughter and Cassie the cavapoo.

Drop me a line, and please also connect with me on LinkedIn.